Izenda Embedded BI User Conference

January 22 – 24, 2017 Atlanta, GA

Thank you to all participants and attendees for making the 2017 Izenda Embedded BI Conference a great success!

Check back for updates on our next event.


Sunday, January 22, 2017 ARRIVAL

Conference Registration and Welcome Desk Open 5 – 7 pm

Networking with Fellow Attendees and Izenda starts 6:30 pm

Monday, January 23, 2017

Registration Table Opens 7:00 am

Continental Breakfast 7:30 – 8:30

Welcome and Opening Remarks: Izenda CEO Bill Curran 8:30 – 9:30

Keynote: BI & Analytics Expert Wayne Eckerson 9:30 – 10:30

Break, Vendor Exhibits Open 10:30 – 11

Izenda Strategic Product Roadmap: Izenda VP Dawn Russell 11 – noon

Lunch Noon

Sponsor Showcase 12:30 – 1 pm

Izenda Product Demonstration, Q&A 1 – 2:30

Break, Vendor Exhibits Open 2:30 – 3

Client Integration Presentations 3 – 4

Izenda Product Technical Panel, Q&A 4 – 5:30

Optional Evening Event 6:30 – 9:30 SHUTTLE SERVICE 6 – 10

Tuesday, January 24, 2017

Breakfast 7:30 am

Microsoft MVP John Garland on the Future of Azure and .NET Core 8:00 – 9:30

Break, Vendor Exhibits Open 9:30 – 10:00

Maximizing Your Investment in Izenda, Greg Peters of Momentum3 10 – 11:30

Lunch 11:30 – 12:30 pm

Business Track 12:30 – 2:30

  • Big Marketing on a Small Budget 12:30 – 1:30
  • Sales Development: The Key to Successful B2B Demand Generation 1:30 – 2:30

6 Series Technical Track 12:30 – 2:30

  • Integration Best Practices & Customization Considerations 12:30 – 1:00
  • Report, Dashboard and Forms Design Best Practices 1:00 – 2:30

Closing Remarks: Bill Curran 2:30 – 3:00

Keynote Speakers

Wayne Eckerson

Eckerson is an internationally recognized thought leader in business intelligence and analytics. He has conducted groundbreaking research studies, chaired numerous conferences and authored two widely read books: The Secrets of Analytical Leaders: Insights from Information Insiders (2012) and Performance Dashboards: Measuring, Monitoring, and Managing Your Business (2005/2010). He is currently writing a book about data governance.

BI & Analytics expert Wayne Eckerson will be keynote speaker for the conference
Microsoft MVP John Garland will be a featured speaker at the 2017 Izenda User Conference

John Garland

John Garland is a Principal Consultant and Instructor at Wintellect and has been developing software professionally since the 1990’s. His consulting clients range from small businesses to Fortune-500 companies and his work has been featured at Microsoft conference keynotes and sessions. A Microsoft MVP and Microsoft Azure Advisor, John is the author of the book Windows Store Apps Succinctly and co-author of the book Programming the Windows Runtime by Example.


Bill Curran President and CEO of Izenda

Bill Curran

President & CEO,

Dawn Russell, VP of Development and Customer Success at Izenda

Dawn Russell


Jeff Perkins, CMO at QA Symphony will be speaking at the conference

Jeff Perkins


David Owens who will be a panel member at the conference

David Owens

Director, Wimbleton Cross, Ltd.

Eric Pfeifer, Izenda Training Specialist, will be speaking at the conference

Eric Pfeifer

Training Specialist,

Jason Smith of IO Education will be presenting at the conference

Jason Smith

Director of Sales Development, IO Education

Lee Nagel, VP of Marketing at Izenda

Lee Nagel

VP Marketing,

Gregory Peters of Momentum3

Greg Peters


Cyrus Downey of Momentum3

Cyrus Downey

Senior Consultant, Momentum3

David Yasson, Izenda VP of Sales

David Yasson

VP Sales,

Phil Blackstock will be speaking at the Embedded BI conference

Phil Blackstock

CEO, Sales
Development Academy

Michael Hornaday, Izenda Solutions Architect, will be speaking at the conference

Michael Hornaday

Solutions Architect,

Our Sponsors

KMS Technology logo

Conference Location and Accommodations

The Westin Atlanta Perimeter North

Take advantage of special $159/night room rates for the conference at the Westin Atlanta Perimeter North. A world class hotel with lakefront views, the Westin is close to downtown Atlanta and minutes from Perimeter area businesses, shopping and dining. Amenities include:

  • Newly renovated rooms
  • Savor bar + kitchen
  • Complimentary shuttle service to designated locations
  • 24-hour room service

There are a limited number of rooms available at a discount rate, so book your room today.

  Conference Map

view of the Westin Atlanta Perimeter North hotel


Reserving Rooms

You must reserve rooms directly from the Westin through the link provided following your registration for the conference. You can also access the Westin reservation page here.

Transportation Options

The Westin Atlanta North is located in the northern perimeter area of Atlanta. The hotel offers complimentary self-parking and shuttle to the MARTA Station. Valet parking overnight is $15.00.
Additional transportation and location details are provided by the hotel.

Submitting a Presentation

You can submit presentation or volunteer to serve on a panel by sending information to conference@izenda.com.

We will close the call for papers on November 30, 2016.

After submission you will be contacted by the Izenda conference host team and will receive materials to help you prepare.

If you missed the call for papers but want to join a panel, please let us know!

Explore Atlanta

Explore Atlanta

Come early or extend your stay. Subject to availability you can take advantage of the conference rate and explore Atlanta.

Meal Options

We’ll be serving complimentary breakfast and lunch on Monday, January 23 and Tuesday, January 24, as well as mid-morning and mid-afternoon snacks and beverages. If you have any specific dietary requirements, please contact us at conference@izenda.com by January 6th so that we can accommodate you.

Submitting Questions

In a pinch, you can contact our conference team by clicking here. Direct any questions regarding your invoice or registration payment to the account management team.

downtown Atlanta skyline