Last fall, The Intellection Group and 16 other companies were accepted into FastTrac® TechVenture™, a comprehensive business training program that addresses the needs of startup technology entrepreneurs. The inaugural 12-week program, licensed by the Kauffman Foundation, was presented by Georgia Tech’s Advanced Technology Development Center (ATDC) and the Technology Association of Georgia (TAG). Participants heard from guest speakers and mentors on subjects such as defining target markets, conducting market research and analysis, planning for financial success, protecting intellectual property, identifying funding and managing cash, among others.
Sanjay Bhatia is CEO and founder of Izenda, an enterprise web 2.0 startup that makes it possible for business users to generate custom reports without involving IT. He agrees that the training provided by FastTrac added tremendous momentum to his company’s growth. Izenda has recently been accepted into ATDC.
“It was an amazing experience,” he said. “The program enabled us to target a larger market than we otherwise would have been able to, and the networking opportunities were incredible. Any entrepreneur starting a company needs to think about these issues.”