Real Time Analytics

What is Real Time Analytics? – A Complete Overview

By | Analytics
Business decision-making increasingly relies on data. In order to make the right decision, it helps to have access to data in real time. Up to the minute access to a snapshot of your business might help you make a critical decision- just in time to save an account or bring a competitor’s customers on board.

If you rely on out of date information to make your decisions, you may be relying on trending tools, experience, or even intuition to guide you. Anyone who follows the weather on a regular basis can see where trending tools get you most of the time.

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How Real Time Data Virtualization Turns Customers into Raving Fans

By | Business

Adding real-time capabilities keeps you—and your clients—up to date.

pink dots connected to suggest points of data on a networkA raving fan—that’s what every account manager wants in a customer. CRM software alone doesn’t do the trick, because the best relationships go beyond the interactions with account reps.

Customer perception, which is based on connections customers have with all of their vendors’ people and content they interact with on a regular basis, is of primary importance. Experiences may include billing support with accounting, finding information on an FAQ website search, and customer assistance.

Data virtualization allows users to access and join information stored in multiple systems without a nightly Extract, Transform, and Load (ETL) or cube refresh. This means that all data is always fresh, and you can update the system and immediately see the results in the reports and dashboards.
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