Izenda Embedded Analytics and Technology Blog

Previously, this blog focused on the importance of creating technology that matters. Today, the focus expands to how this concept is a key component of the growing “application economy.”

First, let’s define application economy. Here’s an excellent explanation: “We live in an application economy. Retail, news, entertainment, banking, education, government, communications—everything is driven by a connected, mobile, application-based world where your customers are far more likely to experience your brand and interact with your enterprise through a software application than a live person. To thrive in this new reality, developing and delivering superior user experiences that engage your customers and staff is now the ultimate priority. And all of it is enabled by software.” Read More

State-sponsored cyberattacks and criminal gangs constantly pose external threats to online security for companies worldwide. However, what happens if the “enemy,” as the old cartoon strip character Pogo would say, is “us?”

Financial services giant Morgan Stanley learned that lesson recently in a high-profile case of insider data theft. The company fired an employee in its wealth management division who they say stole “partial client data,” with the account information of about 900 clients “briefly posted on the Internet.” The breach did not include Social Security numbers or account passwords, the company said. Read More